![]() ![]() ![]() Lee shared that BEEF got a straight-to-series order before he even wrote a pilot. “And for some reason on that day, I was like, ‘I'm going to follow you.’” He says that the road scuffle didn’t end like it does in the show, but the incident did make him think about how we “live in such subjective realities and we project so much onto people that we don't know all the time.” Ultimately, he thought, “Maybe there would be a show here.”īEEF was bought just on the basis of a pitch. “It honked at me, cursed at me and drove away,” Lee says. And yes, according to the BEEF showrunner, creator and writer, it involved a white SUV - but the vehicle in question was a BMW, not a Mercedes like the one driven by Wong’s character, Amy (see below). The idea for BEEF came from Lee’s own personal bout of road rage. Here are nine things we learned from the Q&A: The BEEF creatives were in attendance at the South by Southwest Festival in Austin, Texas, to premiere the first episode and shed some light on how the series came to be. ![]() What’s Texas without some beef? We’re not talking about the BBQ variety but rather Lee Sung Jin’s upcoming dramedy BEEF, starring and executive produced by Steven Yeun and Ali Wong. ![]()
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